Sixth Annual IECO-RCC International Colloquium at Harvard University “Trust Based Management: practical ways of humanizing business”


Thursday, March 22, 2018, 9:30am to 1:30pm


RCC Conference Room, 26 Trowbridge St., Cambridge MA

Organized by the Institute for Ethics in Communication and Organizations (IECO) from the University of Valencia, the Abigail Adams Institute and the RCC at Harvard University, the purpose of the Colloquiums is to bring together leading scholars and practitioners to shed light on what it takes to promote a work place environment that brings out the best in people, creating not only trust, but also organizations that thrive.

Previous IECO-RCC International Colloquiums were videotaped and are available at Harvard University’s You Tube Channel. The First one (2013) focused on “The role of ethics, values and dignity in building trust”. The Second Colloquium (2014) examined “The role of moral and spiritual motivation in building trust”. The Third IECO-RCC International colloquium (2015) focused on “Developing Trust and Ethically Healthy Organizations through Humanistic Management”. The Fourth Colloquium (2016) dealt with the topic of “Building Trust in Organizations through Meaningful work". Finally, last year, the Fifth Colloquium (2017) considered the question of “Millennials Education for ethical leadership and trust”.

This year’s Colloquium will focus on practical ways of humanizing business. If trust, flourishing and meaningful work are to be a concern for bosses and managers, then how do companies go about implementing and measuring successful outcomes for these intangibles? To answer this question, we will have the opportunity to listen to three experts in the area and two business practitioners. We hope that the interdisciplinary theoretical and practical approach of the discussion will lead to an engaging and fruitful debate.


  • Danilo Petranovich, PhD, the Abigail Adams Institute.

Guest speakers:

  • Donna Hicks, PhD, Weatherhead Center for International Affairs, Harvard University.
  • Alejandro Cañadas, PhD, IECO Research Institute, University of Valencia.
  • Nicolas Salvador, CFO at Royo Group Manufacturing Company.
  • Aurelio Tornero, CEO at RNB Cosmetics Manufacturing Company.
  • Tyler VanderWeele, PhD, T.H. Chan School of Public Health, Harvard University.


Organizer: Manuel Guillén, PhD, Director of IECO Research Institute, University of Valencia.

Sponsors: RCC; IECO Research Institute; University of Valencia; Abigail Adams Institute; University of Valencia IECO-UV Chair of Business Ethics​

Contact: and

Please note that this event is not open to the public.


Last year's colloquium